ITACA (Incentivising Technology Adoption for Accelerating Change in ATM) is a research project funded under SESAR 2020 Exploratory Research. The goal of ITACA is to accelerate the development, adoption and deployment of new technologies in ATM. To this end, ITACA will develop a new set of methodologies and tools enabling the rigorous and comprehensive assessment of policies and regulations aimed at amplifying the uptake of new technologies within ATM. ITACA is conducted by a consortium composed by Nommon (Project Coordinator), Transport & Mobility Leuven, KTH Royal Institute of Technology, and CRIDA. The project started on 1 May 2020 and will run for 30 months.